rypil started with a simple frustration: businesses kept asking us to give to causes they picked, not the ones we cared about. We thought it should work the other way around.

So we built rypil — infrastructure that connects everyday purchases to community causes. When you shop at a participating local business, that business funds a contribution to a cause you chose. No extra cost to you, no coupons, no checkout changes. You shop the way you already do; the businesses you support help fund the impact.